Attracting new workers

If playing foosball or basketball on a work break appeals to you, take a look at the new headquarters plans of technology companies e-Builder and TouchSuite. Both growing companies have solid footprints in Florida, but want to look a bit like Silicon Valley to attract new workers. The two companies are investing in new headquarters space and amenities designed to attract new workers.

Employment, Florida

Do you have a marketing plan?

Based on an article in the Miami Herald by James S. Cassel, co-founder and chairman of Cassel Salpeter & Co.

A study by marketing service OutboundEngine found 50 percent of business owners admit to not having a marketing plan. It reports 55 percent of owners of small and medium-sized businesses (SMBs) spend less than five percent of annual revenue on marketing, and over 58 percent of SMB owners spent just five hours a week or less on marketing. Continue reading